“Bad Design is Useless and a Sham.” —Morton Goldsholl
The image shown above is a page spread from
Rick Valicenti’s sketchbook (photographed with permission). In this case each page of Valicenti’s sketchbook measures about 3 x 5 inches. Interestingly, the size relates to
Goldsholl’s preferred sketching and note-taking material… a 3 x 5 index card.
Here are links (
here and
here) to video interviews with Morton on the
Chicago Design Archive.
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